Pinterest is a relative newcomer to the social media scene. It was launched in 2010, and recent estimates put it at 48.7 million unique users. According to some sources, it is second only to Facebook in driving referral traffic. Many businesses are realizing that it is worth their while to explore Pinterest marketing.
I am the first to admit that I didn’t initially understand the lure of Pinterest, “What’s the big deal, its just a digital bulletin board!” But I was soon drawn into its beautifully curated world – you can find my pins here. It is like a visual filing cabinet that I use for recipes, decorating ideas, and adorable pictures of tiny animals (don’t judge me). [Read more...]