Boosting product sales via Facebook – a case study

wildfire app sweepstakes facebook campaign promotionOn Tuesday, I had the pleasure of presenting at the Jerusalem Web Professionals monthly meeting at the AACI in Talpiot. We had a great panel and sharp attendees who asked great questions!

I presented a case study of a three-month campaign we built and managed on behalf of one of our clients – Dane Elec – and their NAS product my-Ditto using the Sweepstakes app provided by Wildfire.

My goal was to show some of the great lessons we learned during this campaign, as I think they apply to so many situations and some of the challenges we had to overcome.

Enjoy – and please let me know if you have other questions we can answer for you!


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