Boosting product sales via Facebook – a case study

wildfire app sweepstakes facebook campaign promotionOn Tuesday, I had the pleasure of presenting at the Jerusalem Web Professionals monthly meeting at the AACI in Talpiot. We had a great panel and sharp attendees who asked great questions!

I presented a case study of a three-month campaign we built and managed on behalf of one of our clients – Dane Elec – and their NAS product my-Ditto using the Sweepstakes app provided by Wildfire.

My goal was to show some of the great lessons we learned during this campaign, as I think they apply to so many situations and some of the challenges we had to overcome.

Enjoy – and please let me know if you have other questions we can answer for you!


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About Kelli Brown

Kelli Brown is a web developer and graphic designer with 10 years of experience in web design, search engine optimization and web marketing. Her successes in social media over the last five years began with blogging and continue with the latest tools – including Facebook, LinkedIn and Twitter. Her company, Pixel/Point Press, provides social media marketing solutions for companies, non-profits and individuals.

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