I had the opportunity to present to startups last night at “3 Facets of Customer Communications: Digital Campaigns, PR & Marketing Automation,” a meetup orchestrated by Arlene Marom on behalf of the Israel Startup Network. We met at the Google Campus TLV, as one of the events for Geektime Techfest Week.
My presentation covered how to structure and flesh out digital campaigns for use in a marketing automation framework. If you missed the event, you can see view my slide deck below. Feel free to be in touch with questions.